New Look, the #1 volume retailer in the UK for women’s footwear, dresses, and denim, is utilizing Ignition Commerce’s Empower platform to accelerate the implementation of a new ATG storefront in an effort to meet Holiday 2009 demand. Since the launch of eCommerce in 2007, the New Look Website has continued to exceed expectations with an average of circa one million unique visitors per week in March 2009. This represents a three-fold increase over the same time last year, making it the fifth most visited fashion Website.